Having a blog on your website and by using YouTube to show tutorials is an easy and quick way to show that you are an expert in your field.
Let me break down this easy recipe for you!
First add a blog to your website. The power of a blog is tremendous and can do wonders for your reputation and your website. A blog is an online journal and you can use it to show your knowledge in your field. Plus, having a blog on your website will help in the search engines because valuable content is part of the formula that determines how your website is ranked. Don’t like the word “blog”? Then call your blog whatever you want! Example, you can name it “News”, “Industry Buzz”, etc…
Next, create a YouTube account and provide a link to it on your website.Guess what … YouTube is owned by Google! Therefore, the value of adding YouTube videos not only will visually show that you are an expert, but will also help you in the search engine results.